Here is How One Digital Player is Making a Difference During the Pandemic

Here is How One Digital Player is Making a Difference During the Pandemic

The pandemic Covid-19 continues to test the strength and perseverance of humanity. Although it is natural for us not to lose sight of the ambitions which drive us forward in life because the world is a crushing pandemic. There is a lot of good things happening when one is responsive towards positive energy to inspire hope and positivity.

This case is a brilliant video, released recently on the 9th anniversary of Mobilink Microfinance Bank Limited. The video is a roadmap to Pakistan’s economic recovery and prosperity and celebrates its successes in microfinance. Here are some of the following topics:

Women Empowerment

It is undeniable that without the huge 49 percent of its population, women in the nation-building, Pakistan can’t progress. It is therefore vital to remove and shatter to one million pieces the proverbial glass ceiling, which prevents women from taking part in the development process of this country. The video shows beautifully some of the Bank’s pioneering initiatives to ensure women’s maximum involvement in various areas of life, enabling women to control and make a significant contribution to the economy.

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Supporting Small & Medium Enterprises (SME’s)

Pakistan is one of the highly unemployed developing countries. The pressure on the labour market is increasing with every university convocation. This massive pool of talent will, understandably, take years of policy planning and implementation. In the meantime, many people run their own small and medium-sized enterprises. They not only support themselves, but also remove a substantial labour market burden by employing other people.


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Here is the video for your dose of hope and positivity:

Groundbreaking Digital Solutions

These small and medium-sized enterprises are crucial to the economy. They can grow to full-fledged companies and have a wider impact on the economy with the adequate support from government and digital as well as financial institutions. Through its innovative digital and financial solutions and entrepreneurial capacity building, Mobilink Microfinance Bank has made a significant change for such companies.

Life and work have been revolutionised by digitization. However, the inclusiveness and accessibility of technology is important. The Mobilink Microfinance Bank is taking steps to bring the benefits of digitalizing to society’s lowest income, even in remote regions. The bank is the largest digital bank in Pakistan. The financial integration of a sector that was otherwise neglected and excluded transforms lives for the better and opens up a host of socio-economic possibilities to improve their lives.


Innovative digital and financial techniques give households, small and medium-sized enterprises and remote rural communities unprecedented ease and access to plan and make better use of their finances. These useful banking services and solutions have an impact every day on the lives of millions of Pakistanis.

Housing Finance

The video highlights Housing Finance as a further key strategic priority for MMBL, helping its customers to realize their own home dreams. This is especially positive for the bank, in particular, because it is in line with Naya Pakistan Housing Scheme, the flagship program for the government, which aims to provide low-cost financing for families from mid to lower socio-economic sectors to buy or build their own houses. This will relieve the burden of monthly rental payments for millions of families across the country and allow them to make use of their free economic resources to invest in business and business opportunities.


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